Top SEO Keywords for Fashion Retailers

Top SEO Keywords for Fashion Retailers

Keyword Research

Top SEO Keywords for Fashion Retailers

In the ever-evolving world of online fashion retail, staying on top of the latest trends is crucial to remaining competitive. One such trend that has been a game-changer for fashion retailers is Search Engine Optimization (SEO). In this article, we will explore the importance of SEO for fashion retailers and delve into the top SEO keywords that can help you elevate your online presence.

What Is SEO?

SEO, short for Search Engine Optimization, is the process of optimizing your website's content and structure to rank higher on search engine results pages (SERPs). It involves various techniques and strategies aimed at improving your website's visibility and driving organic (non-paid) traffic to your online store.

Understanding & Choosing SEO Fashion Retailers Keywords

Keywords are the foundation of any successful SEO strategy. For fashion retailers, selecting the right keywords is paramount. To begin, you need to understand your target audience and their search behavior. What are they looking for? What phrases do they use when searching for fashion items online? Conducting thorough keyword research is the first step in this process.

Why Is SEO Important in Fashion Retailers Sites?

SEO is crucial for fashion retailers for several reasons:

  1. Increased Visibility: Ranking higher on search engines means more people will see your website when they search for relevant fashion products.

  2. Cost-Effective: Organic traffic from SEO is cost-effective compared to paid advertising.

  3. Credibility: High search rankings can establish your fashion brand as an authority in the industry.

  4. Better User Experience: SEO often involves improving the structure and content of your website, which can lead to a better user experience.

Most Searched General Fashion Retailers Keywords

Fashion Keywords Global Search volume CPC PD
fashion 3055800 1.32 13
outfits 2022500 0.66 29
met gala 1465000 0.66 0
womens clothing 1415300 2.08 100
mens clothing 998400 1.77 100
style hijab 786500 0.6 99
homecoming dresses 607100 0.47 100
mens fashion 570500 1.46 100
street wear 541700 0.44 100
shein clothing 513300 0.81 100
fashion designer 508300 1.01 25
80s fashion 497300 0.38 100
90s fashion 437300 0.87 100
maxfashion 425400 0.17 100
mens kurta 385300 0.2 100
preppy 374200 0.58 85
vintage clothing 342300 0.75 100
fashion week 332200 0.43 4
70s fashion 278600 0.71 100
womens fashion 268900 1.09 100
90s outfits 255800 0.59 100
kritika khurana 255200 0 1
menswear 249300 1.07 70
guccio gucci 207500 0.81 6
manish malhotra 204000 0.1 81
fall outfits 198000 2.74 100
fast fashion 197800 1.29 15
2000s fashion 189200 1.23 95
y2k fashion 188500 0.7 99
womens trainers 175800 0.87 100
men's style 174000 2.27 81
shein men 167100 1.28 100
catos fashion 163800 0.24 18
70s outfits 152700 0.65 100
asos us 150400 1.77 99
1920s fashion 146800 0.54 100
mens outfits 145000 1.75 100
euphoria outfits 143700 1 94
clothing brands 142500 0.99 100
coachella outfits 141500 0.65 100
men's accessories 137400 0.32 100
summer outfits 136600 0.91 100
fashionista 135000 0.46 4
korean dress 133300 0.42 100
fashion dress 131700 0.48 100
street style 130100 0.98 92
korean style 128800 2.08 52
khaadi sale 126300 0.05 89
winter outfits 124200 0.75 100
revolve clothing 123800 0.9 95


Long Tail Keywords

In addition to general keywords, it's essential to target long-tail keywords. These are more specific phrases that potential customers use when they have a clear idea of what they want. For example:

Fashion Keywords Global Search volume CPC PD
house of gucci 3906900 1.36 1
met gala 2021 1350200 0.39 0
clothing stores near me 623300 1.61 65
plus size clothing 411800 1.87 100
women's clothing stores 348100 2 59
street style store 323300 0.07 98
myntra online shopping 248300 0.06 100
andre leon talley 229900 0.06 0
billie eilish met gala 203800 0.03 0
semi formal dresses 150700 1.01 100
kim kardashian met gala 2021 143100 0.04 0
met gala themes 140100 0.47 2
homecoming dresses 2021 139700 0.76 100
plus size womens clothing 136500 2.17 100
gucci belt women 124700 1.42 100
nike womens trainers 117600 0.38 100
good american jeans 116400 0.72 100
fashion nova men 116300 1.38 100
kurta set for women 110400 0.08 100
plus size fashion 105800 2.06 100
shein online shopping 105100 0.59 100
shein plus size 98300 1.14 100
winter dresses for women 93800 0.53 100
versace jeans couture 90800 0.31 99
online clothes shopping 87300 2.14 100
stylish shirts for men 84200 0.2 100
kendall jenner met gala 2021 81700 0 0
fashion nova coupons 80500 1.47 100
billie eilish met gala 2021 80400 0 0
aoc met gala 75000 0 0
outfits for women 72900 3.3 100
online clothing stores 72900 1.54 100
fashion nova dresses 72500 1.22 100
ethnic wear for women 72100 0.08 100
rose met gala 71700 0 0
met gala 2018 70600 0.21 0
met gala 2019 70000 0.19 0
met gala 2021 outfits 69800 0.33 100
indian wedding dresses 69800 0.45 100
dark academia outfits 68200 0.91 99
stylish tops for women 67400 0.11 100
online dress shopping 66100 0.43 100
top fashion brands 63500 0.54 12
peaky blinders outfit 63000 0.62 100
winter wear for women 62900 0.2 100
gym clothes for women 62300 1.32 100
look up fashion in tiktok 61100 2.1 20
mens clothing sale 60400 1.01 100
women's clothing online 60200 2.23 100
mom jeans outfit 59700 1.06 100


How to Do Keyword Research for Fashion Retailers with AdTargeting?

AdTargeting is a useful tool for keyword research. It provides insights into keyword popularity, competition, and trends. Here's a simplified process for keyword research:

  1. Identify Your Niche: Determine the specific fashion niche you're in, whether it's activewear, luxury fashion, or sustainable clothing.

  2. Use AdTargeting: Enter your niche keywords into AdTargeting to find related keywords and assess their search volume and competition.

  3. Long-Tail Keywords: Look for long-tail keywords that align with your products and audience.

  4. Competitor Analysis: Analyze your competitors' keywords and strategies to gain a competitive edge.

Tips to Improve Fashion Retailers SEO

  1. Quality Content: Create high-quality, informative, and engaging content that resonates with your audience.

  2. Mobile Optimization: Ensure your website is mobile-friendly, as many shoppers use smartphones to browse and shop.

  3. Page Speed: Optimize your website's loading speed for a better user experience.

  4. Backlinks: Build quality backlinks from reputable fashion websites to boost your site's authority.

  5. Regular Updates: Keep your website and content fresh with regular updates and new arrivals.

SEO is a fundamental aspect of running a successful online fashion retail business. By understanding your audience, selecting the right keywords, and implementing effective SEO strategies, you can enhance your visibility, credibility, and ultimately, your sales in the competitive world of online fashion retail.

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